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看到了幾個blog上關(guān)于blog的商業(yè)應用方面的文章,同時看收集了幾片關(guān)于這方面的帖子,現(xiàn)在討論blogger如何賺錢,也是非常熱的話題,在互聯(lián)網(wǎng)急速發(fā)展的今天,賺錢的門路越來越多了,找來細細看吧。<br>
<br>以下是華盛頓郵報的文章介紹了利用你的blog來賺錢的5個點子,新意不多,但還是值得一看。<br>
<br>You pound on the keyboard each day, broadcasting your unalloyed truths to the world (or at least to friends and family) via your blog. Unfortunately, earning such singular authority demands serious time and energy, and what begins as a hobby can quickly start seeming like Job No. 2 -- sans paycheck. But haven't you heard? You can turn your Web log into a digital cash cow.Simply choose among these techniques (but keep in mind that it's not all free money -- come tax season, Uncle Sam gets his fair share).<br>
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LET GOOGLE WORK FOR YOU.<br>
Selling ad space might be the oldest way to make a buck, and with Google's free AdSense service (www.google.com/adsense),it's way too easy. AdSense allows bloggers to display up to three content-specific "ad units" (boxes that can hold up to four ads each) per page. "If you're writing about sports cars, they'll be ads aboutsports cars," says Biz Stone, Blogger senior specialist at Google. Each time a visitor clicks these ads, you get paid. Google doesn't disclose<br>
its exact share of the revenue, but a personalized report page lets you track your own earnings. Earn at least $100 and Google sends you a check.<br>
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PLAY AD-SALES EXEC. <br>
If you want more control over the ads on your blog, hit www.blogads.com. BlogAds lets you join its database free and set your own ad prices.Companies (including media bigs such as Paramount Pictures and RandomHouse) then search for suitable blogs and purchase ad space for a set period -- say, one month. In contrast to the way AdSense works, your earnings don't depend on whether a reader clicks the ad. All you have to do is give 20 percent of your net revenue to Mr. BlogAd, and you keep the rest. Perhaps best of all, you can indulge your megalomaniacal tendencies by approving or declining potential ads at will.<br>
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<br>BE THE MIDDLEMAN.<br>
Many companies run "affiliate" programs: Post an ad provided by Amazon.com or Lands' End, for example, and receive asmall commission every time your readers click that ad, go to the company's Web site and end up buying a book or splurging on a down parka. Referral fees -- the cash you get from these transactions -- vary (you can earn as much as 10 percent per sale from Amazon).LinkShare (www.linkshare.com) claims to run the Internet's biggest "affiliate marketing network,"with more than 600 companies on its roster of advertisers. Another service, Commission Junction (www.cj.com), runs programs for eBay and Expedia.com, among others.<br>
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PASS THE CUP. If you're toiling away to maintain a blog that<br>
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people enjoy, why not ask your guests to show a little mone taryappreciation? The online payment service PayPal (www.paypal.com)lets you add a donation button to your blog. You can opt to receive money in U.S. dollars, Canadian dollars, Japanese yen, pounds sterling or euros. When visitors give money, PayPal sends you an e-mail to letyou know. Amazon's Honor System (www.amazon.com/honorsystem... and BitPass (www.bitpass.com) offer similar donation options. <br>
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SELL SCHWAG. <br>
Don't dig ads? Uncomfortable asking for handouts?Then create your own blog-branded gear at CafePress.com, which offers more than 50 products begging for your unique logo. Choose from standard fare such as T-shirts and coffee cups, or, if Grandma doesn't read your blog, opt for sexy thong underwear (ooh la la). You get to sell each product at whatever price your entrepreneurial heart desires. CafePress gets back the original base price ($13.99 for T-shirts,<br>
$10.99 for mugs); you keep the markup. Just add your online store's link to your blog, and all that's left to do is wait for CafePress to send you a monthly check. See? It's practically like your real job.<br>
這五個點子分別是:<br>
1。Google AdSense,這是已經(jīng)被最多人使用的方法,但是其設(shè)置簡單,收入也不少。對絕大部分blogger來說,AdSense仍然是一個非常值得推薦的方法。<br>
2。通過BlogAds來<br>
幫別人作廣告。BlogAds可以讓blogger有更大的自主權(quán),這里更像一個開放式的市場,你可以自己決定廣告的價格,當然也可以購買別人blog上的廣告,而BlogAds只收取利潤20%的“市場管理費”。對于有一定知名度的blog,這可能是一個比AdSense更好的選擇。<br>
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3?!癮ffiliate”項目也是blogger的重要收入手段之一。這類項目主要以銷售分成的形式來為blogger提供收入。除了Amazon之外,在LinkShare和Commission Junction上,你也可以獲得相當好的類似服務(wù)。<br>
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4。讀者向blogger的捐贈是一種直接不過的方式。通過Paypal、Amazon Honor System及Bitpass的服務(wù),你都可以非常方便的在自己的blog上建立一個鏈接來讓讀者向你提供資金上的援助。<br>
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5。如果你擁有一個魅力非凡的blog,你也可以把你blog的logo印刷在各種各樣的產(chǎn)品上進行銷售。覺得制作產(chǎn)品麻煩?不用擔心,早已經(jīng)有網(wǎng)站提供非常方便的服務(wù)。CafePress.com上提供超過50種現(xiàn)成的產(chǎn)品,只需要提供logo就可以開始販售這些打上個性標簽的產(chǎn)品。價格可以隨便定,CafePress只收取固定的價格。 |
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